CommonAlly doesn’t give a f*** about politics, it gives 70 million—the same number of eligible young voters in America. Using education, comedy, and aesthetic 💅, the app breaks down the complicated political landscape to empower millennials and Gen Z to vote. You ready to show off your #BVE (Big Voter Energy)?

Download the app to see what we’re all about, or visit CommonAlly.com.

So, what was my role? First, I helped CommonAlly develop find their voice (aka take insights to develop a tone of voice/style guide). Then we got to the goodies: social strategy and execution. Here’s how I did it:

• Created content calendars based on trending hashtags, SEO, and current events

• Ideated each post around our strategic content pillars, then went to work with my awesome art partner Greg Falconi to turn ideas into posts

• Wrote and produced videos for multi-channel usage

• Contributed to website and product updates

• Plus, I wrote website/product copy, and I proofread investor decks and other internal docs. No biggie. *Hair flip*

Follow @CommonAlly on social!